How a Scratch Card Game (gacha.game) Made $500K in 2 Weeks — And What You Can Learn From It
The global gaming industry, valued at $249 billion in 2023, has long been a testing ground for monetization innovation—from loot boxes to battle passes.
Yet blockchain gaming, despite its potential, remains a niche with <5% of traditional gaming’s user base.
Why? Complexity.
Gacha, built on Abstract Chain (abs.xyz), flips this script.
By merging the viral hooks of mobile gaming with blockchain’s transparency, it has:
Attracted 60,000 paying users in 14 days
Generated $652k+ in protocol fees
Become Abstract Chain’s #1 dApp by volume
But why do casual games work so well?
Because they:
Require no deep learning curve
Offer instant gratification
Appeal to basic human psychology: risk, reward, curiosity
Gatcha uses Nir Eyal’s "Hooked" framework:
Trigger: FOMO from social media streams showing big wins
Action: 3-second card scratch (lower barrier than DeFi swaps)
Reward: ETH, tokens, or NFTs (variable amounts)
Investment: Gacha Points & referral networks
Gacha uses scratch cards—a globally familiar concept—as a gamified interface for blockchain interaction.
This isn’t just a novelty; it’s a psychological hack that works.
How Gacha.game Works?
Each Gacha Card represents a provably fair game on-chain.
Core Components:
Proof of Play randomness
Dual Prize Pools (ETH & community tokens)
Tiered winnings (1 to 6 symbols)
How Gatcha.game's Randomness Engine Works?
Here’s how randomness is executed:
Pool selection (ETH or token)
Winning tier (1-6 symbols)
Win/loss outcome based on odd
Everything is recorded
Gatcha.game Trustless Gaming module
Traditional games hide logic on servers. Gacha flips this model:
Users can verify every win or loss.
Communities can track pool balances.
Developers can fork and adapt the system transparently.
Monetization & Growth Flywheel
Gacha’s monetization model is elegant and sustainable:
Revenue Breakdown
61% to ETH prize pool
26% to buy partnered tokens
13% to protocol fees
This ensures:
User rewards stay high
Token ecosystems grow
The platform earns consistently ($17,209/day in fees)
Viral Mechanics: Referral + Points
Gacha doesn’t just rely on gameplay. It embeds
20% referral commissions for life
Gacha Points (GP) as a loyalty currency
Points can be:
Earned by playing
Used for future perks (early access, boosts)
Traded in future marketplaces
Why Gacha.game choose Abstract Chain?
TL;DR: Why Abstract Works
✅ Fast blocks
✅ Cheap transactions
✅ Built for games like GachaGacha’s success proves Abstract’s design ethos:
Low gas fees allow for microtransactions
Fast block times enable responsive UX
Modular architecture supports gamified smart contracts
Why This Model Can Be Cloned
Gacha is not just a game. It’s a
Clear user funnel (Play -> Earn -> Share)
Token-based flywheel
Social proof via streamers & referrals
PMF for Gatcha
Gacha currently accounts for:
20% of all Abstract transactions
Over $652,000 in all-time fees
Daily content from hundreds of streamers
This isn’t hype. It’s hard proof of
Now, What You Need to Clone It
Chain Selection: Prefer fast, low-fee chains (Solana, Arbitrum, Ton, etc.)
Randomness Engine: Integrate Chainlink VRF or a custom oracle
Smart Contract Architecture: Modular design to allow new game modes
Tokenomics: Structure prize pools to support ecosystem tokens
Frontend: Mobile-first scratch interface with low latency
Growth Stack: Referral engine, loyalty points, creator payouts
Economic Simulation for your clone
Run prize pool simulations to avoid:
Ponzi mechanics
Reward drain
Token volatility
Design with:
Dynamic odds
Daily cap rates
Real-time pool balancing
Use Cases and Expansions
The same mechanics can be applied to:
Prediction Markets: Bet on outcomes (sports, crypto, events)
Trivia Games: Earn for correct answers, bonus for streaks
Collectibles: Unlock random NFTs or loot boxes
Tournaments: Stake to enter, win based on placement
Social Layer and Creator Economy
Build creator integrations:
Streamers can host scratch card battles
Influencers can launch custom prize pools
Fans can gift cards to each other
The Builder’s Playbook — Why You Should Act Now
The Magic of PMF
If Gacha works on Abstract, it will likely work:
On Solana
On Base
On Ton
On zkSync
Why? Because human psychology is chain-agnostic.
Reinvent UX
Overthink tokenomics
Fight for airdrops
You need to:
Build a variant
Customize to community
Launch fast and iterate
Let’s Build Your On-Chain Game
We’re not just writing about it. We’re building it.
Want to build a Gacha clone
Have a community that needs engagement
Want real user adoption on your chain
We can help.
Converts users
Retains them
Monetizes ethically
➟ Or DM me to start building in 7 days.
Conclusion
Gacha is not a gimmick.
It’s a blueprint. A working product. A revolution in blockchain onboarding.
By merging fun with transparency, it makes crypto usable again. It speaks to the human desire for play, thrill, and reward.
In a space obsessed with TVL and L2s, Gacha reminds us that users are the real metric.
And if it works once, it will work again.
Ready to build the next Gacha? Reach out. The chain doesn’t matter. The formula does.